Pramod Maloo
Pramod Maloo is an Indian entrepreneur, author, digital marketing professional, AI trainer and speaker based in Kolkata. He is the founder of Kreative Machinez, a digital marketing agency offering digital marketing, AI training, and website development services, headquartered at Stesalit Towers, Sector V, Kolkata. Pramod Maloo is also the author of the Amazon-bestselling book "The Start-Up Founder's Guide to Digital Marketing," published by HarperCollins in 2025.
He wrote The Start-Up Founder's Guide to Digital Marketing and works in AI and digital marketing education. He has also delivered workshops and talks at business and academic events and contributed articles and commentary to industry publications.
Early Life and Education
Pramod Maloo was born on 19 December 1982. He completed his B.Com at The Bhawanipur Education Society College before pursuing an MBA in Marketing at IBS Hyderabad.
Early Work in Digital Marketing
While completing his MBA at IBS Hyderabad, Maloo worked as a PPC expert at NetElixir from November 2007 to February 2008. He later joined Quasar Media in New Delhi as a digital consultant, working on banner advertising, web projects, search engine optimisation, pay-per-click advertising, and ad networks.
Career
Pramod Maloo founded Kreative Machinez in Kolkata in 2009 with a team of two people. Alanic International became the company's first major account, and the agency began with website design, search engine optimisation, social media, lead generation, email marketing, content, and mobile application services.
Kreative Machinez later added paid media, online reputation management, marketplace marketing, and AI services. Over more than 17 years, Pramod Maloo grew the agency to employ more than 110 people, serve clients across more than 18 countries, and complete more than 3,500 projects across apparel, healthcare, education, real estate, and e-commerce. Kreative Machinez has been featured among the "Top 30 Digital Marketing Agencies in India" by The Hindu (BrandHub).
In 2022, Kolkata Thunderbolts appointed Kreative Machinez as its marketing partner, an assignment covering digital marketing, public relations, branding, offline campaigns, grassroots activity, and commercial partnerships for the Prime Volleyball League team.
Kreative Machinez crossed US$100,000 in revenue in 2011. The agency later opened sales offices in the United States and Hong Kong, launched an IPL-related mobile application, moved to Kolkata's Sector V technology district, and added AI services in 2024.
Pramod Maloo has, since 2024, focused on implementing practical AI solutions for businesses aimed at reducing repetitive manual work and operating costs. Pramod Maloo created the Applied AI Masterclass, available on Udemy, and is building KMX Skill Lab, a skill-acceleration platform teaching AI, automation, digital marketing, and no-code technology. Pramod Maloo has taught at institutions including IIT Delhi, IIT Kharagpur, and IIM Kolkata.
Book and Courses
Pramod Maloo is the author of "The Start-Up Founder's Guide to Digital Marketing," published by HarperCollins India in November 2025 under the HarperBusiness imprint. The 320-page book addresses founders who need to oversee digital marketing without a full internal marketing department, with a seven-part framework covering audience behaviour, channel selection, campaign planning, budget allocation, and performance measurement.
BusinessWorld profiled Maloo around the book's release and discussed its approach to digital marketing for startup founders.
The book became an Amazon Bestseller within six months of release, reaching number one on Amazon India in the Marketing, Entrepreneurship, and Management categories, and was sent for reprint. The paperback carries ISBN 978-9373071428.
The book entered reprint in 2026. Oxford Bookstore in Kolkata hosted an event marking the milestone, where Maloo joined Abhay Mishra for a fireside conversation on digital marketing and startup growth. The evening also marked the completion of his 100-day video series, Digital Made Simple with Pramod, and the announcement of a new skills training platform.
The Ahmedabad Management Association added the book to the AMA Library, and the Institute of Public Enterprise included it in its March 2026 catalogue of new books.
Pramod Maloo also created the Applied AI Masterclass on Udemy, a course covering machine learning, natural language processing, and generative AI fundamentals as applied to content, marketing, and business operations. The five-lecture course runs for 56 minutes and covers AI fundamentals, writing, visual and video content, audience research, media planning, search visibility, website creation, lead generation, project planning, and workplace productivity, with more than 100 students enrolled. Its audience includes entrepreneurs, working professionals, students, and business owners.
KMX Lab
Maloo launched KMX Lab as a unit of Kreative Machinez focused on AI consultation, solutions, and training. The initiative is built to act as an AI enabler for MSMEs, leveraging applied AI capabilities to optimise business workflows, automate processes, and enhance overall organisational efficiency. More than 30 businesses are currently availing the consulting and solutions services. KMX Lab has run training programmes across more than 20 campuses, corporates, and business collectives, and has trained over 2,000 individuals including business owners, working professionals, and students.
Career Timeline
Pramod Maloo's career milestones include:
- 2007 – Began working as a PPC expert at NetElixir while completing his MBA at IBS Hyderabad
- 2008 – Joined Quasar Media in New Delhi as a digital consultant
- 2009 – Founded Kreative Machinez in Kolkata, starting with a two-person team; Alanic International became the agency's first major account
- 2011 – Agency crossed US$100,000 in revenue
- 2013 – Joined Business Network International (BNI); began global expansion beyond India
- 2014 – Added web development to the agency's service portfolio
- 2016 – Opened a sales office in Hong Kong
- 2017 – Received the Best Practices Award at Engage 2017 for the IPL Live 10k+ application
- 2018 – Received Google Digital Sales Certificate (May) and Google Ads Display Certification (October)
- 2020 – Served on a BNI leadership team (April–September); won the Best SEO Agency award in San Jose, USA
- 2021 – Secured the agency's first Inc. 5000 client
- 2022 – Kreative Machinez became the marketing partner of Kolkata Thunderbolts and moved to its Sector V office; Maloo received an Outstanding Leadership Award at the Marketing 2.0 Conference in Dubai; joined the TEDxChowringhee core team
- 2023–2024 – Exchange4Media quoted Maloo on regional marketing, digital advertising fraud, and quick-commerce advertising; delivered the talk "Life Lessons from SRK" at PechaKucha Kolkata; began focusing on AI implementation for businesses
- 2025 – "The Start-Up Founder's Guide to Digital Marketing" published by HarperCollins in November; became an Amazon Bestseller; joined the AdVantage marketing panel at IIT Delhi
- 2026 – The book entered reprint; conducted workshops at IIT Kharagpur and IIM Calcutta; launched KMX Skill Lab
Public Speaking and Teaching
Maloo speaks on digital marketing, entrepreneurship, brand building, consumer behaviour, and the business use of AI. His institutional appearances include:
- AdVantage 2025, Department of Management Studies, IIT Delhi – Maloo joined the marketing panel held on 9 November 2025, discussing the influence of culture, technology, and changing ideas of Indian identity on consumer behaviour and brand strategy.
- Global Entrepreneurship Summit 2026, IIT Kharagpur – He conducted a digital marketing workshop at the summit organised by the Entrepreneurship Cell under the Rajendra Mishra School of Engineering Entrepreneurship.
- Entrepreneurship 360°, IIM Calcutta – The Entrepreneurship Cell at IIM Calcutta and the I&E Club at J.D. Birla Institute hosted him for a workshop on digital marketing, brand building, and business growth on 6 March 2026.
- MADX Awards – The event listed Maloo among its speakers as Founder and CEO of Kreative Machinez.
- PechaKucha Kolkata, 2024 – He delivered a talk titled "Life Lessons from SRK" at the third season of PechaKucha Night in Kolkata.
He has also delivered sessions for business networking groups, students, founders, and small-business owners.
Entrepreneurial Portfolio
Maloo has founded, co-founded, or held leadership roles in ventures across digital marketing, education, design, financial technology, and online media, including:
- Kreative Machinez (2009–present) – flagship digital marketing agency providing search marketing, paid media, social media marketing, content, web development, and online branding services
- Web Scholarz (2012–2015) – a digital marketing training initiative offering courses in search engine optimisation, paid advertising, and video marketing
- Edventure Online Pvt. Ltd. (2012–present) – an education guidance company where Maloo serves as Director of Technology
- Kaira Technology Ltd. (2015–2023) – a Hong Kong-based digital marketing company where he served as a director
- Stupidchat Technology Pvt. Ltd. (2017–2018) – a Bengaluru-based technology startup that he co-founded
- Weblogos Hub Private Limited (2017–present) – a Kolkata-based design and development company where he serves as a director
- PraMotivation (2019–present) – a motivational content and interview platform focused on personal development and entrepreneurship
- Yes She Will (2020–2025) – an initiative that provided mentoring, branding, consulting, and business support to women entrepreneurs
- Sahi Hai Bazaar (2023–present) – a financial technology initiative linked to SHB Fintech Pvt. Ltd., focused on financial literacy and consumer guidance
- Republic of Influencers (2023–present) – a platform connecting brands with influencers and content creators for marketing collaborations
- KMX Lab (2026–present) – a skills-training initiative covering artificial intelligence, automation, digital marketing, analytics, and no-code tools
Awards and Recognition
Pramod Maloo and Kreative Machinez have received the following recognitions:
- Best Practices Award at Engage 2017, for the IPL Live 10k+ application developed by Kreative Machinez
- Kreative Machinez listed among the "Top 30 Digital Marketing Agencies in India," The Hindu (BrandHub), 2022
- Outstanding Leadership Award, Marketing 2.0 Conference, Dubai (2022)
- Kreative Machinez included in Expertise.com's directory of SEO agencies serving San Jose, California
- Best SEO Agency, San Jose, USA (2020)
Leadership and Professional Affiliations
Maloo joined Business Network International (BNI) in 2013. He served on a BNI leadership team from April to September 2020 and completed two terms as President of the organisation's Prudent chapter. He has served on the TEDxChowringhee core team since 2022.
Maloo holds Google certifications in digital sales and display advertising. Google issued his Digital Sales Certificate in May 2018 and his Google Ads Display Certification in October 2018.
Media Coverage
Pramod Maloo has been featured in publications including HarperCollins India, BusinessWorld, The Hindu (BrandHub), Entrepreneur India, The Weekend Leader, YourStory, The Telegraph (India), Republic World, and The Founder Media.
Entrepreneur India published an article by Maloo on mobile gaming application development and featured his views on digital branding, Facebook groups, and domain ownership. Exchange4Media has quoted him on regional marketing, digital advertising fraud, retail media, and quick-commerce advertising.
Contact Information
Phone: 9830038919 Email: kreativemachinez@gmail.com
References
- Pramod Maloo – LinkedIn profile. LinkedIn.
- Agency Feature: Kreative Machinez. Social Samosa.
- 4 Ways in Which Digital Will Disrupt Branding for SMEs. Entrepreneur India.
- Kreative Machinez official website and company timeline. Kreative Machinez.
- Pramod Maloo official website. Pramod Maloo.
- The Start-Up Founder's Guide to Digital Marketing. HarperCollins India.
- The Start-Up Founder's Guide to Digital Marketing. Google Books.
- Startup Success Decoded: Pramod Maloo's Game-Changing Digital Marketing Playbook. BusinessWorld.
- KMX Academy official website. KMX Academy.
- Applied AI Masterclass by Pramod Maloo. Udemy.
- AdVantage 2025 marketing panel and event conclusion. Department of Management Studies, IIT Delhi.
- Digital Marketing Workshop at Global Entrepreneurship Summit 2026. Entrepreneurship Cell, IIT Kharagpur.
- Entrepreneurship 360° Digital Marketing Workshop. ECell, IIM Calcutta.
- India among the most heterogeneous markets in terms of delivering brand message. Exchange4Media.
- Marketers mull ways to beat digital ad fraud. Exchange4Media.
- Quick disruptors: Will q-comm bite into e-comm's ad business?. Exchange4Media.
- Why Is Buying Domain From Web Developers Not a Great Idea. Entrepreneur India.
- Great Opportunity for Businesses to Grow Using These Free Techniques. Entrepreneur India.
- Do's and Don'ts for Aspiring Mobile Gaming App Developers. Entrepreneur India.
- Kolkata Thunderbolts, Kreative Machinez partner to take volleyball mainstream. Business Standard / ANI-PNN.
- Best SEO Agencies in San Jose, CA. Expertise.com.
- Kreative Machinez agency listing. Marketing Monk.
- The Start-Up Founder's Guide to Digital Marketing paperback listing. Amazon India.
- Oxford Bookstore announcement for the reprint event. Oxford Bookstore.
- A Celebration of Dreams and Perseverance: Pramod Maloo's Digital Marketing Guide Enters Reprint. Client-supplied press-release distribution report, 8 June 2026.
- New Arrivals at the AMA Library. Ahmedabad Management Association.
- New Arrivals - March 2026. Institute of Public Enterprise Library.
- Event Speakers. MADX Awards.
- Pramod Maloo shares life lessons from SRK's journey. Hello Entrepreneurs.
- Pramod K Maloo – Author biography. Entrepreneur India.
- Pathaan party starts with a bang. The Telegraph India.
- Pramod Maloo member profile. BNI Kolkata CBD(A).
- Best Practices Award at Engage 2017 for IPL Live 10k+. Pramod Maloo LinkedIn post.