Ganesh Kumar D
Ganesh Kumar D is an Indian entrepreneur and business executive based in Chennai, Tamil Nadu, known for his experience across digital media, e-commerce, consumer brands, financial services, EdTech, business strategy, marketing, revenue growth, and business transformation.
He currently serves as Group Chief Marketing & Business Officer at EBG Group, where he is involved in strategic business, marketing and growth initiatives across a diverse portfolio of businesses and brands.
Ganesh Kumar D is also the Founder and CEO of Weet Group, a digital media, e-commerce and consumer brand venture. His professional career includes leadership and growth roles across digital media, financial services, EdTech, consumer businesses and international business expansion.
Early Life
Ganesh Kumar D was born on 16 November 1990 in Chennai, Tamil Nadu, India, where he was also raised.
From an early stage, he developed an interest in technology, the internet and digital communities. While studying in the 8th standard, he launched his first website, marking an early beginning to his journey in the digital space.
By 2010, he had developed online communities with more than 200,000 followers during the early growth of social media in India. This early experience in digital audience building later became a foundation for his professional work in digital media, marketing, e-commerce and entrepreneurship.
Education
Ganesh Kumar D holds a Master's in Leadership from the Indian School of Business (ISB).
He has also completed an Agentic AI Certification from the Massachusetts Institute of Technology (MIT).
His academic and professional learning reflects his interest in leadership, emerging technologies, artificial intelligence, business strategy and AI-driven business transformation.
Professional Career
Ganesh Kumar D began his professional journey in digital marketing and subsequently progressed into entrepreneurship and senior leadership positions involving growth, marketing, sales, revenue, business strategy, business development and P&L management.
His professional experience spans digital media, e-commerce, EdTech, financial services, consumer brands, home elevators, franchising, licensing and strategic business development.
EBG Group
At EBG Group, Ganesh Kumar D serves as Group Chief Marketing & Business Officer.
In this position, his professional responsibilities include business strategy, branding, marketing, sales, revenue growth, franchising, licensing, strategic partnerships and business transformation.
His portfolio spans businesses and brands including Acer Electric, Carlton Group, Daewoo Appliances, Hard Rock, Adhira & Appa Café, Chhota Bheem Café, Ageon Longevity, Nonstop Group, Natuf, Tarzan, Native Touch, Tollywood Pro League, Vajram Electric, Franchise World, EBG Realty and EBG Landholding.
He joined EBG Group as Director of Business Strategy & Marketing before moving into the group leadership position.
Nibav Lifts and Elite Elevators
Prior to joining EBG Group, Ganesh Kumar D served as Global Head – Growth & Strategy at Nibav Lifts and Elite Elevators.
In this role, he was involved in international growth, marketing and sales initiatives.
During his tenure, the businesses expanded across more than 10 countries, including the United States, Canada, Australia, Thailand, Mexico, Kenya, Malaysia and the United Arab Emirates.
Shriram Finance
Ganesh Kumar D served as Group Head – Digital Business Growth & Cross Sell at Shriram Finance, as part of his professional experience with the Shriram Group.
His responsibilities included digital transformation and growth initiatives across the financial services business.
He played a role in the digital integration of Shriram City Union Finance and Shriram Transport Finance following their merger to form Shriram Finance.
His work included supporting the integration of customer-facing digital ecosystems across B2C and B2B businesses under the unified Shriram Finance platform.
He also contributed to the launch and scaling of ShriramOne, the group's financial services super app.
K12 Techno Solutions
At K12 Techno Solutions, Ganesh Kumar D served as Vice President – Growth & Revenue.
His responsibilities included digital growth, marketing, sales and revenue initiatives across the organization's EdTech businesses.
IncNut Digital
Earlier in his career, Ganesh Kumar D joined IncNut Digital as one of its early employees, when the company had a team of fewer than 10 members.
He contributed to building and scaling its digital media and e-commerce ecosystem, including platforms such as StyleCraze and MomJunction.
He later contributed to consumer-focused personalized beauty and wellness brands including SkinKraft and Vedix.
IncNut Digital, the company associated with SkinKraft and Vedix, was subsequently acquired by Emami.
Stan Ventures
Ganesh Kumar D began his professional journey at Stan Ventures as a Digital Marketing Manager.
This role provided early professional experience in digital marketing, online business growth and digital strategy.
Entrepreneurship
Ganesh Kumar D is the Founder and CEO of Weet Group, a digital media, e-commerce and consumer brand venture.
The company and its development have been covered by YourStory.
He launched WeetNow, a digital media platform focused on women's health and lifestyle. The platform developed a substantial social media presence and subsequently expanded into e-commerce and consumer products.
The Weet Group portfolio has included brands and initiatives such as WeetMart, WeetKart, Laknew, Being Mother, RapidSteam 2000 and Wilaap.
His entrepreneurial approach combines digital audience building, content, e-commerce, consumer products, performance marketing and brand development.
Digital Community Building
Ganesh Kumar D began building digital communities at an early stage of his career, before social media became a major commercial ecosystem in India.
His experience in growing online audiences and digital platforms contributed to his later professional work across digital media, e-commerce, consumer brands and technology-enabled businesses.
Through Weet Group and other professional roles, he has worked on developing digital audiences and connecting content, commerce, consumer products and strategic marketing.
Leadership and Business Expertise
Ganesh Kumar D has professional experience in:
- Business Strategy
- Revenue Growth
- Marketing and Branding
- Sales and Business Development
- Digital Transformation
- E-commerce
- Digital Media
- Consumer Brands
- Franchising and Licensing
- Strategic Partnerships
- P&L Management
- Emerging Technologies
- Artificial Intelligence
- AI-driven Business Transformation
He has worked with multidisciplinary teams across marketing, sales, technology, product, analytics, operations and business development.
His professional experience includes work with startups, established organizations, consumer brands, financial services businesses, EdTech companies and diversified business groups.
Professional Focus
Ganesh Kumar D's professional areas include:
- Business Strategy
- Digital Transformation
- Marketing and Branding
- Revenue Growth
- Sales and Business Development
- E-commerce
- Digital Media
- Consumer Brands
- Franchising and Licensing
- Strategic Partnerships
- P&L Management
- Emerging Technologies
- Agentic AI
- AI-driven Business Transformation
Professional Achievements
- Built online communities with more than 200,000 followers by 2010.
- Contributed to the development and scaling of digital media and e-commerce platforms.
- Contributed to the growth of StyleCraze and MomJunction.
- Contributed to the development of SkinKraft and Vedix.
- Worked on digital growth and business transformation initiatives at Shriram Finance.
- Contributed to the launch and scaling of ShriramOne.
- Led international growth and strategy initiatives at Nibav Lifts and Elite Elevators.
- Founded and leads Weet Group.
- Developed WeetNow as a digital media platform with a large social media audience.
- Serves as Group Chief Marketing & Business Officer at EBG Group.
Known For
Ganesh Kumar D is known for his professional work in:
- Group Chief Marketing & Business Officer at EBG Group
- Founder and CEO of Weet Group
- Digital Media Entrepreneurship
- E-commerce and Consumer Brand Development
- Business Strategy and Growth Leadership
- Digital Transformation
- Marketing and Revenue Leadership
- Financial Services Digital Growth
- International Business Expansion
- Strategic Partnerships
- Emerging Technology and AI-driven Business Transformation
Personal Life
Ganesh Kumar D is married and has two children.
He has two brothers, Arun Kumar, who works in the IT sector in the United States, and Rajkumar, who works for a UK-based company.
Outside his professional career, his areas of interest include business models, emerging technologies, consumer brands, entrepreneurship, digital innovation and continuous learning.
Personal Details
| Detail | Information |
|---|---|
| Full Name | Ganesh Kumar D |
| Date of Birth | 16 November 1990 |
| Birth Place | Chennai, Tamil Nadu, India |
| Nationality | Indian |
| Based In | Chennai, Tamil Nadu, India |
| Profession | Entrepreneur, Business Executive |
| Education | Master's in Leadership, Indian School of Business; Agentic AI Certification, MIT |
| Current Position | Group Chief Marketing & Business Officer, EBG Group |
| Entrepreneurship | Founder and CEO, Weet Group |
| Professional Focus | Business Strategy, Digital Media, E-commerce, Marketing, Revenue Growth and Business Transformation |